As part of the production for ASICS SS25 Tennis campaign, we were able to film for and pull together this look behind the design of their latest innovation in tennis shoe technology. The product release also involved a short series of videos that were posted in the build up to a Tennis Summit event in Australia ahead of the first Grand Slam of 2025. 

We were able to combine various elements provided by the design team, as well as various elements produced in house by our 3D team. See if you can spot which of our teasers is actually fully 3D!