Array Media once again collaborated with All These Things Agency to develop a brand film for ASICS, celebrating the power of movement.

We took the lead on storyboarding to determine the essential set pieces and vignettes through our in-house creative director, and ran production and filming in scenic locations throughout Hermanus, South Africa.

The result was a film that captured diverse individuals in their element, moving through beautiful, picturesque spaces, embodying the ASICS ethos.

This project highlighted our ability to seamlessly integrate with creative teams and drive the production process to achieve a compelling, cohesive message.